Microsoft & Google Fighting Over Who Will Be Twitter Search Partner
avril 10th, 2009 Par HailongPour moi, l’avenir de Twitter et aussi son potentiel est de faire “recherche en temps réel” qui se met en concurrence avec Google Actualité qui est déjà très bien mais loin derrière la potentiel de twitter, qui est une autre mode, une autre moyen de faire, et qui n’aura pas de dispute entre le moteur de recheche et les presses.
Voilà le news que je voudrais vous recommender: “Report: Microsoft & Google Fighting Over Who Will Be Twitter Search Partner “, il est en anglais.Source: ici
Today AllThingsD reports that Microsoft and Google are once again doing battle to become the exclusive paid search partner for Twitter:
After last week’s explosive rumor that Google was in “late-stage” talks to acquire Twitter, which BoomTown reported was wildly premature, I set out to try to sort out exactly what was going on.
As I found out, there was a lot–mostly much talking related to possible product partnerships, centered around Google or Microsoft, most especially around a deal to become the one to exclusively deliver search ads to Twitter properties.
The last time the two “internet giants” faced off was over the Verizon Wireless default search relationship. Microsoft won, many speculate, with large revenue guarantees.
A similar dynamic, assuming the AllThingsD story is accurate, could be at play with Twitter. Microsoft may be willing to offer revenue guarantees to keep Twitter away from Google. However, Google has many more advertisers than Microsoft and could better monetize Twitter search on a pure click basis.
One might also see the winner of this competition as a potential buyer (one day) of Big T. As AllThingsD points out, Twitter co-founder Biz Stone worked for Google and so that may bias him in either direction. It’s not entirely clear.
Stay tuned for more exciting Tweets.
Follow wa_emvbusiness@twiiter
Posted in moteur de recherche |
